Your Privacy – Our Commitment

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Search Foundation values the trust every customer vests in the brand and provides them with secure transaction procedures and a transparent information policy. This privacy policy includes how Search Foundation as a brand collects, uses, shares, and processes information through its online website.

You will be able to browse certain sections of the website without registering with us. But kindly note that any products or services offered under this Platform are within India. The personal information you put on our website will primarily be stored and processed in India and monitored under data protection laws. Once you visit this Platform and provide your information for availing of our product or service, you expressly agree to be bound by the terms and conditions of this Privacy Policy, the Terms of Use, and the applicable service or product terms and conditions, and agree to be governed by the laws of India. Please do not use or access our Platform if you do not agree with this.

Collection of Your Information

Once you start using our Platform, we collect and store your information. It only includes the information provided by you. You can always browse the Platform without telling us who you are or revealing any personal information about yourself that we have not asked you to provide us. Once you give us access to your personal information, you are no longer anonymous to us. For easy understanding, we specify which fields are mandatory to fill and which fields are optional. You always get an option to not provide information by choosing not to use a specific service, product or feature on the Platform.

What do We Track?

In general, we mostly track your buying behavior, preferences, and other useful information related to your purchase that you choose to provide on our Platform. This information is vital for us to do internal research to know our users’ demographics, interests, and behavior to better understand, protect, and serve our users. The information gathered is then compiled and analyzed on an aggregated basis. It can include the URL you just came from, which URL you visit next, your computer browser information, and most importantly, your IP address.

We also collect personal information, including email address, delivery address, name, phone number, credit card or debit card, UPI ID, and other payment instrument details from you as soon as you set up an account on our platform. You provided all the details mentioned. The payment details are mandatory when you try to transact with us. You still have the option to browse some sections of our Platform without being a registered member. But there are certain activities, including placing an order or consuming our online content or services, where you require registration. Your contact details are used to send you offers based on your previous orders and interests.

If you choose to reach out via chat rooms, leave feedback on the Platform, or comment on the social media handles maintained by us, we will also collect that information. Generally, this information is used to resolve disputes, provide better customer support, troubleshoot problems, and as an integral part of internal research and analysis as permitted by law.

At the same time, we also collect information when you send us personal correspondence like emails or letters. It also happens when third parties send us correspondence about your activities or postings on the Platform.

Use of Demographic / Profile Data / Your Information

Your personal information is used to provide the products and services you request. But you always have the option to opt out of such uses. We use your personal information for better logistic management, enhancing customer experience, resolving disputes, troubleshooting problems, promoting safe service, collecting money, measuring user interest, customizing the experience, informing the users about online and offline offers, and providing updates.

We never access your SMS, instant messages, contacts, location, camera, photo gallery etc., without your consent. We may also request you to provide your PAN, GST Number, Government issued ID cards/number, and Know-Your-Customer (KYC) details to (i) check your eligibility for certain products and services, including but not limited to credit and payment products; (ii) issue GST invoice for the products and services purchased for your business requirements; (iii) enhance your experience on the Platform and provide you access to the products and services being offered by us, sellers, affiliates or lending partners. If you deny providing access to some information, your access to our product and services automatically gets restricted.


Search Foundation uses data collection devices such as “cookies ‘ to help analyze the web page flow, measure promotional effectiveness, and promote trust and safety. These “Cookies” do not contain any of your personal information. This feature allows you to enter your password less frequently during a session. Mostly, these cookies are “session cookies”. It means they are automatically deleted from your hard drive at the end of a session. You always have the option to decline or delete our cookies. But it definitely restricts your access to certain features on the Platform, and you may have to re-enter your password more frequently during a session. Make sure to keep a note that we do not control the use of cookies by third parties. Generally, these cookies are from Google Analytics for marketing and analytical purposes. It helps us understand how our customers use the site.

Personal Information

We may disclose personal information if required to do so by law or in the good faith belief that such disclosure is reasonably necessary to respond to subpoenas, court orders, or another legal process. We may disclose personal information to law enforcement agencies, third-party rights owners, or others in the good faith belief that such disclosure is reasonably necessary to: enforce our Terms of Use or Privacy Policy, respond to claims that an advertisement, posting, or other content violates the rights of a third party; or protect the rights, property or personal safety of our users or the general public.

We and our affiliates will share/sell some or all of your personal information with another business entity should we (or our assets) plan to merge with or be acquired by that business entity, or reorganization, amalgamation, restructuring of the business, or collaborations with the third party. Should such a transaction occur another business entity (or the new combined entity) will be required to follow this Privacy Policy with respect to your personal information.

Links to Other Sites

Our Platform may provide links to other websites or applications that can collect personal information about you only if you click on the link or allow them to access information. Make sure to click on the links carefully, as we don’t take responsibility for the privacy practices or the content of those linked websites.

Security Precautions

We keep a close eye on reasonable physical, electronic, and procedural safeguards to protect your personal information. Every time you access your account information, we offer the use of a secure server. Once your information is in our possession, we abide by our security guidelines to protect your privacy and information against unauthorized access. However, whenever using an online Platform, the users have to accept the inherent security implications of data transmission over the internet and the World Wide Web. Online platforms cannot always be guaranteed as completely secure; therefore, there will always be additional risks when using the Platform. It is the responsibility of the users to ensure the protection of login and password records for their accounts.


Search Foundation provides all users with the opportunity to opt for receiving notifications and opt out of receiving non-essential (promotional, marketing-related) communications even after setting up an account with us.

Advertisements on Platform

We use third-party advertising companies to serve ads when you visit our Platform. These companies may use information (not including your name, address, email address, or telephone number) about your visits to this and other websites to provide advertisements about goods and services of interest to you. You have the option to opt out from tracking personalized advertising using the “Opt out of Ads Personalization” settings using your device’s settings

Your Rights

We are very particular about keeping your personal information accurate and up-to-date. If any of the personal information you inform us of is inaccurate, we erase or rectify it. You will always get the option to access, correct, and update your personal information directly through the functionalities provided on the Platform. You can also delete certain non-mandatory information anytime you want by visiting the Profile and Settings sections. If there is any trouble doing the changes, you can also write to us at the contact information provided below to assist you with these requests.

You can withdraw your consent anytime by writing to us at the contact information provided below. Please mention “for withdrawal of consent” in the subject line of your communication. We will verify your requests before acting upon your request to check if there is any mistake or if the request is genuine. However, please note that withdrawal of consent will be in accordance with the terms of this Privacy Policy, related Terms of Use, and applicable laws.

Your Consent

By visiting our Platform or by providing your information, you consent to the collection, use, storage, disclosure, and otherwise processing of your information (including sensitive personal information) on the Platform by this Privacy Policy. If you disclose to us any personal information relating to other people, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.

You, while providing your personal information over the Platform or any partner platforms or stablishments, consent to us (including our other corporate entities, affiliates, and lending.

Changes to this Privacy Policy

Please note that our privacy policy may change from time to time. So, make sure to check our Privacy Policy periodically to know the changes in our information practices. We will also be alerting you to significant changes by updating every detail, including the date our policy was last updated. We may also place a notice on our Platform or send you an email when it is required.

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